How Scripps Is Writing a Winning Script

Here's a story that I read:


Scripps Networks Interactive was ahead of its time in anticipating that cable television viewers would flock to a network that stressed lifestyle programming. That was the key to Scripps becoming a successful enterprise in the crowded cable-television industry.


via Pocket http://www.dailyfinance.com/2013/08/28/how-scripps-is-writing-a-winning-script/